UFC sells for $4.2 billion

[Eastcoast]

Surprised this isn't shaking up the world a little more?

Zuffa's out, but White is remaining in some capacity. Part of the new owners are The Kraft Group who also own the New England Patriots. Also WME-IMG, the Dailan Wanda Group, and Tencent Holdings.

Report: It sounds like Zuffa has accepted a bid of $4.2 billion for UFC sale, Dana White staying on

— Bloody Elbow (@BloodyElbow)

[Monaco Slim]

What kind of moron would pay 4.2 billion for the UFC when the WWE is only worth roughly 500 million? Unbelievable, they must have also bought the UFC's 700 million debt along with it.

[-DSG-]

Hopefully the fighters get paid better.

[Anthony342]

Hell yeah on hopefully getting paid better and also not trying to screw other promotions out of being able to compete. Why keep on Dana White though? I guess because he's known as the face of the company? They should bring in someone who will be more honest about fighters and their own situation and not be such a phony.

[baya]

they were smart in leaving dana white on.

[baya]

Hell yeah on hopefully getting paid better and also not trying to screw other promotions out of being able to compete. Why keep on Dana White though? I guess because he's known as the face of the company? They should bring in someone who will be more honest about fighters and their own situation and not be such a phony.

dude, if not for dana, the UFC would have died off years ago. he's a great leader for that organization.

[LacedUp]

Damn, that's a lot man. And those guys who bought for a couple of mill. That's what I call a solid investment.

Hope White and Rogan stay.

[LacedUp]

dude, if not for dana, the UFC would have died off years ago. he's a great leader for that organization.

100% true. Hate it or love it, White personifies UFC more than anyone else.

[Rudyo]

Dana will stay for future shares I read.. That's good. Rogan might leave, but he's easily replaced. I think as a whole, they probably won't tinker too much.

[Stebs]

What kind of moron would pay 4.2 billion for the UFC when the WWE is only worth roughly 500 million? Unbelievable, they must have also bought the UFC's 700 million debt along with it.

Moron is the proper word if true, based on their profits of 150 mil last year if those numbers are accurate, the ufc is worth about 25 to 30% of this 4.2 billion offer.

The ufc is not sold at those numbers, generally a billionaire would be pretty smart and these numbers make no sense in business.